There's no doubt that pharmaceutical and medical device sales rep training is an intense, vigorous process. Your reps not only need to know your product inside and out, but also the anatomy and physiology related to it and the mechanism of action behind it. While you won't always be able to avoid the overstuffed manuals of indications, regulations and general product information, there are some amazing ways to liven up your training content. And a custom app from Nucleus is a terrific start.
**Taking the Pulse U.S. 2012, Manhattan Research