ColorKick

Client: Virtue Labs

Nucleus occasionally works with companies outside of the Medical Device and Pharmaceutical/Biotech industries. Virtue Labs, a beauty product supplier, has partnered with Nucleus on several projects to depict their recently discovered, revolutionary human protein, Alpha Keratin 60ku® as applied to hair health and vitality.

ColorKick™ is an additive for hair coloring treatments that prevents damage and transforms healthy hair. Nucleus uses a combination of 3D animation with supplied B-roll footage to create an “on-brand” explainer video for Virtue’s website and marketing purposes.